They also planned to review carefully the qualitative characteris- tics of their idea in order to assess the chances of success of a franchise in London. The Udderlics had a considerable amount of marketing research and cost estimates, and in order to complete the application, they needed to develop proforma income statements and balance sheets for the store's first two years of operation. The Udderlies were requesting a $160,000 term loan, in addition to an operating loan, for the potential opening of a CL ice cream and clothing franchise in London. In September 1994, James and Serena Udderlie were preparing a loan application to a London, Ontario branch of the Confederation Bank of Canada. Estimated Number of Tourists, London, 1993. Tourism Expenditure on Food and Beverage, London, 1989. Total Supermarkets and Grocery Retail Sales, Canada, 1993.
Number of Individuals in the Labour Force, London, 1991 Families in Private Households, Total, London, 1993. 47 Exhibit 1 SELECTED MARKET RESEARCH 1993 Ave.
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